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The Lovewright company was established in 2006. From its early beginnings, the brand held fast to its low brow ideals and independent spirit. Developing an original style that is both unrefined and completely unapologetic. The Lovewright Co. incorporates a healthy variety of inspiration, but continues to draw heavy influence from the founder's own experiences growing up in Southern California. The Lovewright Co. is dedicated to producing quality custom garments that speak to real folks. A stand up brand, for stand up people, classics for the classic.